Ai In Marketing

AI in Marketing is a boutique management consultancy, established to help organisations to unlock the potential of Artificial Intelligence (AI) to fuel growth. AI and machine learning are reshaping the business landscape. Ahead of the curve are the sales and marketing functions, which are being redefined. The drivers are two-fold: the increasing availability of data, and exponential computing power. Combined, they are creating a tipping point for which many business leaders are not prepared. Working alongside our marketing colleagues at Zoodikers, we assist companies to adopt these fourth industrial revolution technologies, such as demonstrating the adoption of AI and robotics to augment human skills and restructure work. Organisations cannot afford to skip steps, expecting AI to wave a magic wand across the organisation. Strategic business planning, and fundamental digitisation, remain important steps in the journey to AI success. Katie King, Founder and Managing Director of AI in Marketing, comments: Research for my book, AI in Marketing, to be published in December 2018 by Kogan Page, has given me unparalleled access to the sharpest minds and the latest developments in AI globally. It will feature insights from brands spanning industries as diverse as retail, tourism, telecoms and the built environment. Also, to be featured are the tech companies disrupting with AI, as well as leading academics, venture capitalists, platform providers, consumers and many more. Working with AI in Marketing will allow you to access this powerful network to ensure the success of your project. At the heart of the book is our Framework for AI success, which guides our programmes of work, and which we will share in our training courses and speaker engagements.
Social Link - Linkedin: http://www. linkedin.com/company /aiinmarketing
Keywords: professional training & coaching