A.M. Associates

a. m. associates have been designing ground-breaking pack structures for 25 years.

a. m. associates is an independent design consultancy specialising in structural packaging.

Over the years we have designed iconic packs for brands, such as Boots, Johnson & Johnson, Guhl, P& G, Cussons, Wella, Vidal Sassoon, Impulse, Toni & Guy, Coty and Rimmel.

Our creativity and innovation are backed up by a sound knowledge of manufacturing processes and materials, allowing us to work tightly within manufacturing and cost constraints.

So whilst our packs are often ground-breaking, they are always practical and cost-effective.

We also understand how environmental factors, such as recycling, composting, lightweighting, reusability and material choice can affect a design and how they can be used most appropriately and effectively, not only to help the environment, but often to save money too.

Our recent book called “Why Shrink Wrap a Cucumber?” is a real-world practical guide to designing and specifying environmentally friendly packaging.