Amandla Forum

Amandla Forum is a hands-on training and knowledge-sharing forum that provides participants with a unique opportunity to learn the latest trends and gain practical experience in state-of-the-art communication including: citizen engagement campaigns, building global brand tribes, online marketing strategies, social networking, harnessing blockchain technologies and viral outreach. Amandla Forum 2019 will be held in Cambridge, United Kingdom and will feature leading global thinkers in the field of online and mobile communication. The Forum will attract business and government leaders , as well as international organizations and NGOs and will galvanize interest in the remarkable development of the city as a global hub for innovation and entrepreneurship, with emphasis on sharing lessons and connecting North /South communities for sustainable development. Meaning: Amandla is a Zulu and Xhosa word meaning "power". 
The word was a popular rallying cry in the days of South Africa's struggle against apartheid. The leader of a group would call out "Amandla! " and the crowd would "Ngawethu! " (to us). In essence, it is a universal emblem of the principle of "power to the people! "
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Keywords: public relations & communications