About Further
We're a Human Insight company. Consultants, researchers and technology experts ready to support you and your organisation in becoming more people-centric.
Further Description
Consultants and researchers and technology experts ready to support you and your organisation in becoming more people-centric, empathic and instinctive
Reviews
Online Research Communities vs Online Focus Groups. Ok, so it's horses for courses BUT we think Online Communities offer some major advantages...
>>https://info.go-further.co/…/on line-communities-vs-online-f…
FREE Download - Nine Ways You Can Improve Your Online Research Communities. With top tips and industry expert best practice included, you'll be on track to discover even more about your participants' lives.
>> https://www.go-further.co/…/nine-ways-t o-improve-your-onlin…
In 2019, it can feel like every brand with a budget is running a progressive campaign to tap the equality-hungry hearts of millennials and Gen Z. But in the rush to avoid being left behind, not all progressive campaigns are created equal >> http://bit.ly/2V9u0Kp
Insight and innovation: What retail banks can learn from fintech brands. Our latest blog >> http://bit.ly/2J24BzL
QN: Want to supercharge your agile product development process? ANS: Add a human insight specialist to your team >> http://bit.ly/2PrIfsV #agile #software #development #scrum #scrummaster #NPD #products #CX #UX
Will we be using smart speakers for market research any time soon? We explore the possibilities of using Siri and Alexa for market research>> https://info.go-further.co/…/using-siri -and-alexa-for-human…
To get the best results from your market research project you need to understand how to brief. There's a great template here >> https://bit.ly/2HUsoBY #MarketResearch #Agencies #Briefing #Strategy #ResearchProject
Where there are disruptive ideas and innovation, there's Further, strategically working the insight and making things happen!
>>https://www.go-further.co/…/usi ng-insight-to-develop-a-disr…
Not often you get a 'win-win-win' in business. Want to motivate your sales team, create razor-sharp sales collateral and learn a lot about your target audience, all at the same time? >> https://bit.ly/2CCUXQk
Missed the Insight Show this year? Here's our take on some key themes >> https://bit.ly/2WdreVg
We've published our latest news and views all in one place! >> https://bit.ly/2UAB0Rd enjoy!
Was great working with Condé Nast International to help shape their new mission and vision statement. Find out more here>>https://bit.ly/2VRvcme
Bring some sunshine to the rainy Friday commute! Here's our latest blog: How Disruptive Marketing Trends are Already Shaping The Future for Brands. Enjoy! >> https://bit.ly/2UpSKyl #brands #BrandStrategy #Storytelling #Disruption #CX #UX
We talked to Foxtel's service design lead Greta Leropoulos on how she's using insight to help create more focused consumer-centric thinking >> https://info.go-further.co/…/how-a-serv ice-design-lead-uses…
Your agency is so close to making that deal with a cool brand. It's going to mean big bucks and great promotional opportunities. They want to work with you but procurement needs to 'check in' first. Then the awkward questions start, so how do you get through them? Watch here: https://www.go-further.co/…/how-to-make -brand-procurement-y…
Live #Webinar 1400 GMT TODAY 28th Feb: How To Make Procurement Your Agency's Friend w/Mike Lander. Demystifying brand procurement objectives. Getting the inside track on how to anticipate what they want and how to counter those awkward questions>> https://bit.ly/2srpoWU #Procurement #SupplyChain #AgencyLife #BusinessStrategy
How does an Experience Designer use insight? We talked to Gabrielle Allfrey from PwC's Sydney office >> https://bit.ly/2NxSQBC #CX #UX #CustomerExperience #DesignExperience #BrandStrategy