About Genus Abs
We are the world largest company specialising in Bovine Genetics and Reproductive Services.
Genus Abs Description
Genus Breeding is part of the world's leading provider of bovine genetics and reproduction services, marketing in more than 70 countries around the globe. Alongside this is its technologically advanced range of forage, nutrition, foot and udder care products. Through Genus' extensive research and development programme, its cutting edge technology is being used to maximise the potential of beef and dairy farms throughout the world.
Reviews
“Using Sexcel® and Beef InFocus™ semen along with the calculator has improved the overall performance of our dairy. We see overall genetic improvement in: herd health and milk production as well as reproduction. The Beef InFocus calves allow us to use our facilities, labour and extra feed to create a new profit centre.” - Randy Ebert, Ebert Enterprises, WI.
#BetterTogether
A couple of weeks ago our French sales team had a brilliant tour to Lachstone Holsteins, Cheshire. It was fantastic to see how Genus ABS Sexcel and Beef InFocus genetics are working in partnership with our Genetic Management Systems (GMS)!
Progeny highlights included;
... Claynook FRANSISCO dtr (Photo 2) - Fransisco is an exciting proven prospect for this sire summary! - bit.ly/ClaynookFRANSISCO
Seagull-Bay SOLARIS dtr (Photo 3) - Solaris was one of our proven graduates from last sire summary! - bit.ly/SeagullBaySOLARIS
Uecker Supersire JOSUPER dtr (Photo 4) - Josuper is one of our global superstars and continues to delight farmers across the globe! - bit.ly/UeckerSupersireJOSUPER
We would like to sincerely thank the Platt family for being fantastic hosts to the group and showing us around their awesome herd.
#ProfitFromGeneticProgress
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Beef InFocus, proven to be the best!
We offer our dairy customers a total of 32 beef sires proven on dairy cows. The best and most diverse beef on dairy range, all tested through the most robust calving testing programme - Beef Cornerstone!
bit.ly/BeefInFocusDirectory
... #BeefInFocus #BenefitWithBeef #ProfitFromGeneticProgress
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#BetterTogether
We are recruiting in South West Scotland!
TWO exciting full-time opportunities have arisen in our Scotland SW Region-
A Mixed Flask Technician (undertaking AI and RMS services) ... To find out more click the link - bit.ly/ScotlandRMS
A Relief Technician (undertaking AI and RMS services) To find out more click the link - bit.ly/ScotlandRelief
#ThePlaceToBe #RMSReallyMakesSense
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Cottonabbotts COMMANDER Carol (1st Photo) - Looking awesome in her 2nd lactation with a projection of over 16,000 ltrs! (In calf to Sassafras)
bit.ly/LarcrestCommander
... Cottonabbotts KIMBALL Carol (2nd/3rd Photo, Sister to Commander Carol) - Calved at 1 Year 9 months, in milk 35 days giving 42 ltrs daily (3x)!
http://bit.ly/Seagull-BayKimball
Bred & Owned by Messrs Walley, Cheshire.
#ProfitFromGeneticProgress
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Introducing our Summer Sizzler!
Six of our very best sires including current No.3 PLI sire DeNovo Appeal! Ask your local Genus ABS representative for more details of this amazing offer!
... Awesome bulls at even better prices!
#ProfitFromGeneticProgress
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#BetterTogether
BRITISH DAIRYING!
Click the link below to find out more about how a SEXCEL and BEEF INFOCUS breeding strategy can help develop a sustainable business and reduce costs.
The article includes a data set of 33,000 inseminations of SEXCEL used on heifers and cows across UK RMS herds!
... bit.ly/BritishDairyingJuly19
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TOMORROW - Stephanie Doherty our European Breeding Programme Manager, Laura Cornthwaite our EMEA Marketing and Communication Assistant and Richard Bostock from the Mid West sales team, along with 11 customers will be attempting the Three Peaks Challenge!
They will be climbing the highest mountains in England, Wales and Scotland in 24 hours in aid of the DPJ Foundation, who support people in rural communities with poor mental health, especially men in the agricultural sector.
A very noble cause, we wish them all the best and if you want to donate please click - bit.ly/PCTV-3peaks
Geoff Spence from Yorkshire, talks to us about the combination of Sexcel and Beef InFocus "Sexed semen has allowed us to develop two additional income streams which helps us when milk price falls. By Producing more females we are able to sell surplus heifers bred from our better genetics and we can also increase the number of beef calves produced for sale and minimise the number of black and white bull calves". #BetterTogether
We would like to say a massive thank you to all those who traveled from far and wide to attend our Friesian Open Day today at the Collycroft Herd!
A special thank you must go to Brian Archer for being a fantastic host and allowing us to look round his awesome herd of cows!
#FertileFriesians
New to our Salers Premier Collection is last years Overall Champion Salers at the Royal Welsh Show - PREENBANK LORD BISTO! He was admired by many breeders during the show last year and is sired by Seawell Invader who has also been very successful in the show ring, Including Interbreed Beef honour's at last years Burwarton Show. His dam, Preenbank Fizzy has proved herself to be an outstanding brood cow having bred Female and Male champions at shows and sales, also having calved every year for the last nine years since she turned two and a half. With milk on both sides of the pedigree, Lord Bisto is sure to produce some outstanding offspring that will be ideal suckler replacements. #BenefitWithBeef #ProfitFromGeneticProgress
Senior & Reserve Grand Champion of the New England Summer Show goes to Desperle Regina AFTERSHOCK, the winning 4-Year-Old, owned by Renee & Chet Baker and Tim & Sarah Putnam, Morgan, VT!
Sired by Ms Atlees SHT AFTERSHOCK 🔥! bit.ly/AtleesAFTERSHOCK
... #StJacobsSuccess
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We have had the #cowsontour cow on the stand with some of our sales team at The Royal Welsh Show today. Don't foget to call in and say hello - we are stand number L578.
#BetterTogether
We are having a great first day at The Royal Welsh Show and hoping to see lots more customers during the rest of the week. Don’t miss us, we’re stand number L578. Pop in for some refreshments and a chat with one of the team.
Check out these two stars of the future!
They are some the first daughters of Denovo 7921 ATRIUM in the UK! The pair belong to the Partnership of the Lloyd Family of Islandpride Holsteins & Ayrshires and the Nutsford family of Riverdane Holsteins
ATRIUM is current No.2 PLI sire available globally, offering an outstanding £861 PLI! Check him out here - bit.ly/DeNovoAtrium
... #DeNovo #ProfitFromGeneticProgress
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