Pure Bicycle Company

Credit to @brandontehiko247 : Sending it big into the WEEKEND is the only way we know❗️Would you try these ‘🙋🏼‍♀️’ or ‘🤷🏼‍♀️’❓SOMETIMES YOU JUST GOTTA BE CREATIVE AND SEND IT BACKWARDS❗️ —————— #Tehiko247 #Bmx #Bmxracing

Check out this awesome custom frame by @purebikeco_france its been polished and then coated to create this glass like finish, contact us if you want more information on custom finishing. Appréciez cet impressionnant et splendide cadre personnalisé par Pure France. Il a été poli, puis teinté par powder coating avec un vernis transparent bleu, ce qui lui confère cet aspect de verre. Contactez-nous pour plus d'information pour vos personnalisations. #pure #custom

Check out this limited edition B73 tees collaboration frame #blackandorange #custom

The final from st ettiene tonight @kevans26 and Quillan Isidore both making the main with some solid laps well done guys #gb #purebmxracer

Big thanks to @izumichain for sending over chains for our UK team riders if you want the best chains then give us a shout #chain #madeinjapan #greatful

Massive thanks to @eksbrand_uk and @xbrandgoggles for the delivery of goggles for the team they are great quality and super comfy with great vision. #purebmx #eks #greatful

Super excited to announce we will be working with @eksbrand_uk to bring @xbrandgoggles to the bmx market. The UK team will be running them and they will be online and trackside soon #clearvision #bmx #goggles #greatful

If you are looking for Christmas ideas check out our clothing range @b73tees www.b73tees.co.uk

Bit of action today from @racingundertheroof @quillan96 and @tian_isidore rocking in elite men today. @maxxis_tyres @odi_bmx @htcomponents @progreenmx @faith_race

Throw back to last year's grands don't forget if you are there in Tulsa this year to pop by and say hi to the guys at mojo. Behind the @jandrbmx booth. #grands #usamx #tulsa #throwbackthursday

Check out @bbc question of sport tonight featuring our own @kevans26 tonight 22.45 #qos #kyle #bbc

I am pleased to announce that @izumichain Will be supporting our UK team for 2019 they make the best chains and we are all really keen to get them on the bikes. #izumi #chain #bestchain

Check out @bennettgreenough : New bike day, the best day on the calendar! Beyond stoked on the way this @purebikeco x @avianbrand build turned out! @avianbrand @purebikeco_oceania

Don't want a standard frame ask us about our custom frame options the options are endless. #custom #somethingdifferent

Go follow our bike builder page for all the latest parts and builds from our shop @purebikebuilderuk

Throw back to @harrison_purebmx__ jumping the 8m at Glasgow in the summer. 10 years old sending the 8m #fairplay #throwbackthursday

Check out the video from our team day at Birmingham thanks BMX Talk

@bmxtalk : Full @purebikeco Team day video dropping tonight on BMXTalk Racing. 🎧 You Make Me, UFO Project from @circusrecords @purebikeco @maxxis_tyres @progreenmx @odigrips ... @htcomponents @b73tees @maikun_brand @faith_race #pure #purebikes #purebicycles #purebmxracer #doyouhaveapair #pedaltothemedal #bmx #bmxrace #bmxracing #bmxtalk #bmxtalkracing #birmingham #birminghambmx
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'The 211 - A Maxxis Tyres (UK) Film' featuring our very own Team GB Olympian Kyle Evans and the Pure BMX Team!
Check it out!

You will not find anyone better to service and fix your bike trackside! Thats UK or worldwide. Rich has worked alongside team Australia at major bmx events to ensure their bikes are 100% race ready and what more can you ask than that. Ive seen Rich take on the spot job between motos and have them fixed quickly and efficiently! Rich is ya man!

Without doubt the best bikes on the market. Fantastic customer service. No job to big or to small. Very efficient service. Would recommend to all.�

This is where to go if in need of advice or repairs/service. Excellent!!!

Needed a wheelset rebuilt - Rich took them on the Sunday after a National & posted/received on the Wednesday. Top quality, fast & reliable

Highly recommend *****

This guy is amazing! Complete rim change and wheel rebuild between motos at a national weekend. Rich at Pure is the best. No job to big or to small and he is a perfectionist so you will be sure the job is done to the highest standards. Highly recommend Pure for all your bmx requirements.

Thanks to Rich for replacing a spoke on Eddie's wheel over night between practise and racing at Round 1/2 of the 2018 British BMX Series.

He was busy enough with his own team but was more than ready to help Eddie.

First stop for most people when they have a mechanical during race weekend but don't forget about them the rest of the year either.

Thanks for the superb job you done on Elliots wheels. The service you gave us was first class. I know know where to go with any issues with his bike. Thank you Rich.

Richard is absolutely amazing, sorted my sons bike out between motos at the nationals when his chain came off mid moto in rapid time ... pure class

Rich has been in the sport for over 30 years now and there are few who possess as much knowledge as he does. He has always lent a helping hand trackside with a spare chain ring bolt or another bike niggle and his products are second to none.



Always a pleasure to use his services!

Rich at pure is an absolute top guy, within a day of giving him my 26inch very buckled downhill wheel he has rebuilt it to a top standard and perfectly straight. Anyone trackside or not contact rich at pure for any repairs or parts, you will Not be disappointed.

BIG UP PURE!!!!

Needed a bottom bracket for for my son's pure expert BMX. Richard went out his way to help and sent out the parts and received the next day. Absolute legend. Top service and highly recommend ��

Just got Eli’s wheels back from Rich usual first class service, quick and high quality build.

It's more than just the superb quality of the frames that make Pure so good, it's the support they give to the race community. Rich is always at nationals ready to sort out mechanical issues and they have a strong team, basically they're pure bicycle motocross!

If you want excellent customer service and a company that will always advise you of the facts, then Pure Bicycle Company is where you should shop.

Rich the owner, has been around bikes for over 30 years, and his knowledge and committment to customer satisfaction is second to none... Whether it's a small repair, service, to a complete custom bike build, Pure and Rich can advise you of the best solution possible for your needs. He also is a first class wheel builder, and goes under the name of wheelbuilder UK, and I would recommend his wheel building skills and his calibrated technical equipment without hesitation...

I can’t thank Rich enough,he saved the day for sure�. I needed some new cranks fitted for my daughter’s pure BMX,Just before the moto’s started at the Brits this weekend. He was amazingly efficient and friendly with it,which you don’t always find thesedays.

I cannot thank Rich at Pure enough for helping me out converting an axle for a GT hub that took a 15mm through axle converting to 10mm to fit my forks and able to carry out the work at at such short notice. Very pleased with the modification. If you need custom parts or modifications this is the place to go to, quick turn around and precise job done, very professional approach to the work. 100% recommendation from me.

Harriet can't wait to get her new bike, and loving the fact that she can choose her favourite colour!! thanks for all your help and advice on everything Richard.

Great products, Rich offers good honest advice about frames, components and clothing. Also offers fast and quality wheel building service, last wheel set he built for me have had a hard life and are still running true and smooth.

Fantastic response and service from Rich getting replacement pedals to me within a day. Will definately use again. Thanks

Big thanks to Richard Townsend of Pure BMX for the super speedy assistance in getting my lad's BMX back in action for the final National semis at Cyclopark with only minutes to spare. Cannot recommend Richard's mechanical services highly enough.

You will not find anyone better to service and fix your bike trackside! Thats UK or worldwide. Rich has worked alongside team Australia at major bmx events to ensure their bikes are 100% race ready and what more can you ask than that. Ive seen Rich take on the spot job between motos and have them fixed quickly and efficiently! Rich is ya man!

Without doubt the best bikes on the market. Fantastic customer service. No job to big or to small. Very efficient service. Would recommend to all.�

This is where to go if in need of advice or repairs/service. Excellent!!!

Needed a wheelset rebuilt - Rich took them on the Sunday after a National & posted/received on the Wednesday. Top quality, fast & reliable

Highly recommend *****

This guy is amazing! Complete rim change and wheel rebuild between motos at a national weekend. Rich at Pure is the best. No job to big or to small and he is a perfectionist so you will be sure the job is done to the highest standards. Highly recommend Pure for all your bmx requirements.

Thanks to Rich for replacing a spoke on Eddie's wheel over night between practise and racing at Round 1/2 of the 2018 British BMX Series.

He was busy enough with his own team but was more than ready to help Eddie.

First stop for most people when they have a mechanical during race weekend but don't forget about them the rest of the year either.

Thanks for the superb job you done on Elliots wheels. The service you gave us was first class. I know know where to go with any issues with his bike. Thank you Rich.

Richard is absolutely amazing, sorted my sons bike out between motos at the nationals when his chain came off mid moto in rapid time ... pure class

Rich has been in the sport for over 30 years now and there are few who possess as much knowledge as he does. He has always lent a helping hand trackside with a spare chain ring bolt or another bike niggle and his products are second to none.



Always a pleasure to use his services!

Rich at pure is an absolute top guy, within a day of giving him my 26inch very buckled downhill wheel he has rebuilt it to a top standard and perfectly straight. Anyone trackside or not contact rich at pure for any repairs or parts, you will Not be disappointed.

BIG UP PURE!!!!

Needed a bottom bracket for for my son's pure expert BMX. Richard went out his way to help and sent out the parts and received the next day. Absolute legend. Top service and highly recommend ��

Just got Eli’s wheels back from Rich usual first class service, quick and high quality build.

It's more than just the superb quality of the frames that make Pure so good, it's the support they give to the race community. Rich is always at nationals ready to sort out mechanical issues and they have a strong team, basically they're pure bicycle motocross!

If you want excellent customer service and a company that will always advise you of the facts, then Pure Bicycle Company is where you should shop.

Rich the owner, has been around bikes for over 30 years, and his knowledge and committment to customer satisfaction is second to none... Whether it's a small repair, service, to a complete custom bike build, Pure and Rich can advise you of the best solution possible for your needs. He also is a first class wheel builder, and goes under the name of wheelbuilder UK, and I would recommend his wheel building skills and his calibrated technical equipment without hesitation...

I can’t thank Rich enough,he saved the day for sure�. I needed some new cranks fitted for my daughter’s pure BMX,Just before the moto’s started at the Brits this weekend. He was amazingly efficient and friendly with it,which you don’t always find thesedays.

I cannot thank Rich at Pure enough for helping me out converting an axle for a GT hub that took a 15mm through axle converting to 10mm to fit my forks and able to carry out the work at at such short notice. Very pleased with the modification. If you need custom parts or modifications this is the place to go to, quick turn around and precise job done, very professional approach to the work. 100% recommendation from me.

Harriet can't wait to get her new bike, and loving the fact that she can choose her favourite colour!! thanks for all your help and advice on everything Richard.

Great products, Rich offers good honest advice about frames, components and clothing. Also offers fast and quality wheel building service, last wheel set he built for me have had a hard life and are still running true and smooth.

Fantastic response and service from Rich getting replacement pedals to me within a day. Will definately use again. Thanks

Big thanks to Richard Townsend of Pure BMX for the super speedy assistance in getting my lad's BMX back in action for the final National semis at Cyclopark with only minutes to spare. Cannot recommend Richard's mechanical services highly enough.