Sood Marketing

We recently launched a new site for one of our brands Just Food Manchester Check it out here:

Why Create a Digital Marketing Plan for a business?
Well, it acts as a guide that everyone can follow, as well as a road-map to follow. As a result of this guide, the road-map can be altered to suit customers. Learn more here:

Latest video we made on behalf of Just Food Manchester.

With the evolution of modern technologies, businesses of every size are doing everything they can to keep up with their competitors. Brick and mortar businesses are imploding, with the recent shutdown of stores such as “Toys R Us” more and more companies are turning their business models online.
Small business’ sometimes have minimal resources; digital marketing gives them the opportunity they never had before to perform sales and marketing strategies to target their specific... audience in a better and more cost-effective way.
Three of the most effective tools and techniques you can use for your digital marketing campaign are SEO, Social Media and Email Marketing. They generate quick and effective interactions with your target audience and delivers great results.
Contact us today to see how we can help support your business through Digital Marketing:
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Brand image in simple terms is the impression of the product on a customer, the response to the product, and in other words it is how well a product has been received in the market. It is equivalent to that of a report card for the business. It speaks for the quality of the product and your position in the market, and also about the overall performance of a brand in the market.
Learn how to build a brand image here:

We supported Wok To Walk Liverpool to help create a buzz around their new restaurant on Bold Street.
Learn how here:

Pop culture would have you believe that the most important part of any sales journey is the art of closing a deal. Equally important, however, is how you open it. Pursuing only the most viable prospects with the need, authority, and budget to purchase your product is a winning recipe for securing new accounts.
Lead qualification is an essential part of this recipe. But what exactly is it, and how do you do it?
Read more here:

A major benefit of high-performance content marketing is that it doesn’t have to retire. If a blog post, article or any piece of content does exceptionally well pulling in traffic, even for a short span of time, the topic can inform future content marketing choices.
Learn How to make old content marketing new again here:

With the evolution of modern technologies, businesses of every size are doing everything they can to keep up with their competitors. Brick and mortar businesses are imploding, with the recent shutdown of stores such as “Toys R Us” more and more companies are turning their business models online.
Small business’ sometimes have minimal resources; digital marketing gives them the opportunity they never had before to perform sales and marketing strategies to target their specific... audience in a better and more cost-effective way.
Three of the most effective tools and techniques you can use for your digital marketing campaign are SEO, Social Media and Email Marketing. They generate quick and effective interactions with your target audience and delivers great results.
Read more here: http://qoo.ly/wj3je
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Influencer marketing is one form of marketing that’s become immensely popular over the last few years.
Learn How to Design the Perfect Influencer Engagement Strategy here;

Have you claimed your Google My Business listing? Have you checked how your business appears on other platforms?
Contact us today to find out more about the importance of Local SEO:

We recently completed a website update for our client, Deen House.
Check out the project here:

Blogging for a business not only creates an entrance for new customers. It’s a way to keep existing customers up to date on current industry trend and product updates. This gives you an edge over your competitors.
Learn more here:

We were tasked by Just Food to develop their social media strategy and enhance their use of video on social, in particular with Instagram.
Check out the work here:

Check out this recent video that we made for Imaan Healthcare.
Photos, videos and editing.

While there are many ways to market through influencers, the first step in influencer marketing success is determining your brand objectives. Ask yourself, “what are we trying to accomplish with influencer marketing?” Do you want exposure, brand awareness, feedback, or direct sales?
Brands who begin with well-defined objectives and tailor a strategy to meet these goals are far more successful. Anything in your plan that doesn’t support these objectives probably doesn’t belong.
Learn more here:

5 Google Business Profile Tweaks To Improve Foot Traffic
Check out these tips from Moz to help improve your local seo:

Sell the benefit, not a comparison.
How you market, yourself is all about highlighting what makes you different. There are three significant ways to do that.
-Cost (you know how to price a product better than the competition)... -Quality (you’re better) -A combination thereof (you offer the better value)
But how you sell yourself is different than how you market yourself. You can tell someone that you provide a product or service that is cheaper or more effective than that of another business, but that doesn’t say how much better you are going to make the customer’s life.
Selling is about the benefit. A comparison may highlight the features you offer, but you are always selling interest.
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