About The Marketing Optimist
The Marketing Optimist focuses on delivering results from your marketing, not winning awards. We're the marketing department your business doesn't have.
The Marketing Optimist Description
Marketing is one of those things businesses know they need, but don't have the time to do.
Businesses see marketing as a merry-go-round needing constant attention, sucking up budget and producing lots of nice looking things which don't appear to drive sales.
Marketing isn't there to win awards, it's there to make sales!
There's no getting away from the fact that if marketing isn't generating enquiries and sales, it's failed. That's not to say that every action will result in a sale, that can take time, but every action should move customers through the sales funnel.
Reviews
Facebook appears to be loading video upside down! Is there a new series of Stranger Things on the way?Facebook appears to be loading video upside down! Is there a new series of Stranger Things on the way?
Nice move by NatWest to launch this on #NationalSelfieDay https://www.theguardian.com/…/natwest-i s-first-big-uk-bank-…
We’re walking 24 miles for Simon on the Streets on July 13th. We’re not that well prepared so, decided a walk to the shop for milk would count as training. Please help us raise as much as we can, every little helps. Please donate here https://www.justgiving.com/fundraising/yo rkshire-homeless
Really loved seeing Hymn in Leeds centre, can we have a grand tour to rival the fourth plinth in Trafalgar Square? Who could we have next @leedsbid ? . #damienhirst #yba #leeds #sculpture #yorkshire #yorkshiresculpturepark #sculpturetriangle #puplicart #civicart #streetsculpture #godsowncounty
Standing room only on stage 2 of #searchleeds for Shannon McGuirk on making headlines with PR. Great insight into trusting your gut instinct . #socialmedia #pr #socialmediamarketing #instamarketing #digitalagency #digitalmarketing #creativemarketing #linkbuilding #linkbuildingseo #leeds #leedsbusiness #digitalagency #agencylife
Hymn is looking over you. Great to see a colossal @damienhirst in the centre of Leeds. Loads of stops and stares. Well done @leedsbid for making this happen . #damienhirst #sculpture #hymn #collosas #leeds #leedsleedsleeds #leedsbusiness #igersleeds #civicart #streetsculpture #digitalagency #digitalmarketing #instamarketing #marketingagency #hyperlocalmarketing #agencylife
Up on the viewing gallery at King Cross watching the world watching the departures board. Makes a change from the obligatory shot of the roof. . #london #londonist #kingscrossstation #kingscross #watingforatrain #trainspotting #wheresmytrain #peoplewatching #streetphotography #marketingagency #agencylife #marketingdigital #socialmediamarketing #instamarketing #digitalagency #digitalmarketing
Working in house at a London agency today. ‘Tis a funny place
Just looking through photos from a visit to Transylvania a few year back and found this photo of the Telephone Palace in Cluj. Amazing building. . The Telephone Palace is located in the historical center of Cluj-Napoca, north of George Baritiu street and south of Octavian Petrovici street. The western front faces the Ion Luca Caragiale Park, while the eastern wall of the building is in the immediate vicinity of the National Post Office headquarters. . @socialistmodernism ... . #brutal #brutalistcharm #brutaliststyle #brutalist #brutalistarchitechture #architect #architecturelovers #romania #cluj #clujphotography #igerscluj #clujnapoca
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What will you spend your “Facebook Credits” on? It was only a matter of time until Facebook created its own crypto currency. And also only a matter of time that one would be regulated by financial institutions and pegged to existing currencies. As with all disruptive ideas, they hit the mainstream and become sanitised for the rest of us. https://amp.theguardian.com/…/facebook- cryptocurrency-get-r…
On July 13th, we're taking part in Yorkshire homeless charity, Simon On The Street's 24 mile sponsored walk from Huddersfield to Leeds, Walk With Simon. Please donate via the link below to support us. As you can see, we need all the help we can get!
https://www.justgiving.com/fundraising/yo rkshire-homeless
Whilst on our deep dive into LinkedIn, we explored how to use the platform to source suppliers for our delegate's businesses. Our third Social Media Masterclass has been another great success so far.
Our boardroom for the day at Wizu Workspace is alive with bustle surrounding the possibilities of LinkedIn, and how our delegates can leverage it's features to grow their businesses.
After lunch, we asked which social media platforms present challenges for our delegates, and which platforms they'd like to optimise further. Our Social Media Masterclass is for our delegates, and we like to give them control over their day's trajectory.
Here's a lunch time catch-up with Richard, as we take our first break at our Social Media Masterclass at Wizu Workspace. Now, we eat!
It's almost lunch time at our Social Media Masterclass at Wizu Workspace. To really drive home the power of social media marketing, our delegates are getting to grips with work we've done for our client Hillside Fisheries, who are always a stand-out case study for us.
Aaand we're off! Our third Social Media Masterclass is underway, here at Wizu Workspace.
Here's Richard opening the session, getting to grips with the different businesses our delegates are from, and how they can leverage growth and opportunities using Social Media Marketing.
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