We Mean Business, London

My new #AttractYourAudience 5 day challenge over in my group Marketing & Storytelling for Startups kicks off on Monday at midday.
Download your free workbook and get ready guys 🙌
https://mailchi.mp/c409fdb7ca23/attractyo uraudience

Are you ready to attract your audience using your story?
Download your workbook below and join me on Monday at midday UK time to kick off with Day 1's Challenge over in my private group Marketing & Storytelling for Startups
https://mailchi.mp/c409fdb7ca23/attractyo uraudience

Calling all female founders....
Do you feel called to share your story, yet you're struggling to know which parts of you should share?
Do your worries about what other people will think hold you back from saying what you truly think?
... Do you worry about revealing too much about yourself but yearn to be more visible, attract more clients and customers, and build the business you dream of?
I'm kicking off a brand new #AttractYourAudience with your story 5 day challenge on Monday over in my group Marketing & Storytelling for Startups! Are you with me?
Download the FREE workbook right here. Comment, like and share if you're joining me! I can't wait guys 🙌🙌 https://mailchi.mp/c409fdb7ca23/attractyo uraudience
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My friend Sarah Cooke - Marketing for Health Businesses has launched an amazing membership programme for Health and Wellness businesses. If you’re starting out or scaling up and are looking for support with your health business, I think she’s amazing and so does everyone who works with her!

It’s a new week. A fresh start.
What stories are you telling yourself? How can you start the week with the right frame of mind to achieve anything?
Go for it, you’ve got this! 🙌

Do we need more confidence when overcoming self doubt stories, or do we need something completely different?
An exceptional article by Tara Mohr, I'd love to know if this resonates with you?
https://www.taramohr.com/overcomin…/con fidence-myth-career/…

MAKE 2020 YOUR SUCCESS STORY
If you've bust into 2020 full of 'posting' enthusiasm but are now wondering if it's sustainable, or you haven't already got a marketing plan in place to smash this year because you've been too busy with Christmas and New Year (and chilling in your pyjamas, rightly so!), then this is going to be right up your street.
My simple, 5 step plan to kicking butt and making 2020 the year your success story happens.
... Let me know if you have any questions, and go forth and conquer with your story!
http://www.wemeanbusinesslondon.com/…/m ake2020yoursuccessst…
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The WeWork story is one that's had a lot of negative coverage of late. Their latest ad for the New Year saw an attempt to put all that behind them.
Did it work? I'd love to know what you think

Have a wonderful Christmas everyone, and see you over in 2020!
Adventures await 😘

FEELING FESTIVE
Why do all the Christmas ads on TV look the same?
And why does Dickensian nostalgia seem so popular?
... I had the privilege of sharing my thoughts on the power of Christmas Storytelling with TheChicGeek.co.uk 🙌
If you’re interested in learning how storytelling can build your brand and business, pop on over to my group and say hello👇link is in the comments...
http://www.thechicgeek.co.uk/…/846-chic geek-comment-christm…
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Christmas is coming....get ready for the 24 days of attracting your audience!! 🎅🏻🎄🤶🏻🎁⛄️
I’ll be going live later today in my group (link in comments 👇) kicking off day one!
If you’re looking to grow and build your audience, you won’t want to miss this! 😃

ATTRACTING YOUR AUDIENCE
The law of attraction says you receive what you put out into the world.
This is also totally true when looking to attract your audience. Wanna learn more??
... I’ll be covering How to Attract your Audience using your story throughout December, advent calendar style with FB lives every single day sharing all my secrets to growing and building your audience.
We kick off tomorrow!!! Get ready guys and head on over to join my group, link in the comments below 👇! ⛄️🎄🎁🎅🏻🤶🏻
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I love setting New Years resolutions. To me, it’s a bit of a ritual as I take the time and space to think about what I want to do and achieve for the year ahead.
I write them down in my notes on my phone and check back throughout the year to see how I’m doing.
But “A goal without a plan is just a wish” so we are going to get you planning.
... I know you have hopes, dreams and wishes for your business.
You want to see it grow, build and become the business you’ve always dreamed of. Providing for you and your family whilst allowing you to live a lifestyle you love.
But without the right plan in place, without the right story in your mind and in your heart, they will remain just that, wishes.
It’s time to take action, put those scary big dreams and wishes down on paper and actually plan to make them your reality.
It’s time to make 2020 your success story.
Join me on Wednesday 4th December over in my private FB group (link in comments) 🙌 at 10am to find out how.
I’ll see you right there! 💕
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BLACK FRIDAY Is a week tomorrow!
One off, big sales discounts can definitely attract customers. People go crazy for a good bargain. It’s all about the FOMO!
... But is it the right thing do to for your brand? 🤔
Does it fit with your brand story? 🤔
Often if you’re providing value to your customers lives, they’d buy you anyway.
It’s a bit like a one night stand. Sales shoppers aren’t necessarily going to become a loyal customers.
They might want a relationship with you, but chances are the next brand to offer them a deal will capture that next sale if you’re not going to keep dropping your prices.
So before you follow the crowd, press pause, think is this right for me - financially can I afford to do it, does it give the right message about my products or service, does it fit with my values, does it fit with my story?
Be open to capitalising on Black Friday in another way...
Offer additional value rather than reducing price, using a competition giveaway or extra gift free model, sharing more of your time or experience to help them with what they’re looking for.
It’s a question of value.
I believe that when we value ourselves and what we offer, we retain respect and a better chance of building a long term relationship with customers.
Would love to know your thoughts on this? We’re continuing this discussion over in my group, join us...the link is below in the comments.
https://www.stylist.co.uk/…/black-frida y-uk-deals-cy…/327286
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Once you get into the story mindset, you start seeing stories everywhere.
Marketing is simply creating connections as I explore in my latest story for Thrive Global.
I hope this inspires some motivation 🙌 it is Monday after all 😝
... #Mondaymotivation
https://thriveglobal.com/…/what-can-two -little-girls-teac…/…
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2020 is round the corner already (can you believe it!)
Not only a new year, but a new decade! ✨🌟
Starting the year without a plan is a bit like going on a drive without knowing where you’re going.
... Sure you can find roads and you’ll end up somewhere. But it may not be where you wanted to get to.
2020 is a blank page, just like turning over a new chapter.
So how are you going to make it your best year yet?
Make sure you know where you’re heading! Find out how to craft your marketing plan and how storytelling can help you get a head start, over in my group (link in the comments below!)
Lesley x
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“YOUR STORY SPOKE STRAIGHT TO ME”
How do you get this kind of response from your audience?
With story, reverse thinking is required.
... How do you take the personal and make it universal? 💫🌎💫
Well, the secret is that the more personal it feels, the more universal it is. 💥🙌
We are all humans going through stuff, wanting to feel seen, heard, recognised by those around us.
When you feel something deeply, when it hurts, when it feels wonderful, when you’re scared, you’re struggling or don’t know how you’re going to get through...these are the human emotions we all have and know deeply.
These are the foundations of building an emotional connection. These are the things that make others recognise themselves in your story.
If you’d want to learn more about storytelling and how it can help you grow your business, head on over to my group, link in the comments below.
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Really proud to share my first story for Thrive Global 🙌💕
I know how it feels to be stuck and unsure, yet know deep down that you want and need something more.
If you can relate to this, head on over to my private group, link below 👇 in the comments, and join our community of women discovering their stories, finding their power and building their brands.
... https://thriveglobal.com/stories/when-is- enough-enough/…
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