Zu-Uk

www. zu-uk.com

@iamzuuk

ZU-UK (formerly Zecora Ura and Para Active) is a multi-award winning independent theatre and digital arts company based in East London and Rio de Janeiro since 2001. ZU has a strong track record of collaborating across cultures and artistic disciplines, delivering ambitious innovation with depth and integrity.


Its celebrated DRIFT multidisciplinary methodology created in 2006 spans 15 residencies in over 10 countries, and continues to support emerging artists to collaborate across disciplines internationally. Interactive exhibition HUMBLE MARKET (LONDON2012 & FACT Liverpool) was presented by Brazilian Ministry of Culture WorldCup2014 Programme. Overnight immersive HOTEL MEDEA (Edinburgh number 1 hit of 2011) was also presented at LIFT2010 and Hayward Gallery2012.


ZU believes in the transformative power of the human experience, and set out to purposefully give people tailor made experiences with a gift-giving impulse. As the world becomes more globalised we are increasingly losing the rituals and rites that unite us in a worthwhile communion with who we are and the essential desire to connect meaningfully. Therefore, we seek to design temporary secular, urban rituals as an attempt to ease loneliness in a hyper-connected world. Making great art and supporting emerging artists are ZUs ways to contribute to a thriving, sustainable future for the arts. We believe extraordinary artists should advocate for their practice as a vital contributor to policy making, social and economic issues, activism and global politics.