Fitch

"Everything you and I have learned previously about retailing is now wrong." Watch Alasdair Lennox present his 10 rules for Reverse Engineering Retail at RetailSpaces event.

How do you create a space that feels like a store, a cafe, and a community hub? Read our latest Must See on Inside Store in London. https://bit.ly/2rnN2Ae

“This year we’re seeing retailers place increasing focus on creating one-stop-gifting experiences in store.” Strategy Director Jessica Lehmann spoke with Advertising Week's AW360 about this year’s holiday shopping trends. https://bit.ly/2rjdKtM

“BrandBox has discovered ‘the third way of retail’ by creating new innovative physical stores that sit, from a life-span perspective, between temporary pop-ups and permanent retail. BrandBox will be a catalyst for many digitally native brands..” Our client Macerich has launched BrandBox at Tyson’s Corner. https://bit.ly/2zyxqOT

How do you create an intimate experience in a mattress store? Read our latest Must See on Casper's The Dreamery in New York City.
http://www.fitch.com/think/caspers-the-dr eamery

Centerbuild attendees, students, vendors, consultants – come get to know our team in Phoenix and see where we work on Thursday, Nov. 29th. Enjoy snacks, drinks and enter to win something fun. Free to attend. RSVP: https://bit.ly/2JLK2pJ

Wishing you a Happy Diwali from the team at FITCH.

What if #Disney designed a space hotel? Instructed by our HK Chairman Jonathan Cummings to deliver compelling presentation, shortlisted design students from #HK and South China took on the task of creating ideas for the space hotel at this year's Disney ImagiNations Design Competition workshop. Great fun with our next generation of creatives, good luck with your final presentations.

Alana Eversole has been promoted to Executive Development Director. Based in New York City, she will lead strategic growth efforts on all new accounts, focusing on building and maintaining FITCH’s reputation and competitive edge across North America. https://bit.ly/2PUKoNb

The results for this year's WPPed Cream Awards are out, and three of our projects have been awarded Highly Commended in Design and Branding. Congrats to our teams in the US and India. https://bit.ly/2PTwNWi

“Service and the role of staff will add back the emotion and stickiness to retail.” Tim Greenhalgh, Chairman and CCO, discusses service in retail with Retail Design World. The webinar is available now for RDW members. https://bit.ly/2RgPQe9

More autonomous stores are launched across the globe, but do they create better customer experience? This Thursday, Technology Director Marc Lamothe will share his thought on unmanned store and how #technologies transform shopper journey and #retail landscape, with Cogs Agency at Garage Society. Join us and RSVP at https://bit.ly/2J9Itl7

Last week at our Open Studio in Columbus, Sr. Designer Ashley Randolph and ADD Brandon Boston chatted with Zach Beebe, Co-Owner of The Cut Columbus about how the future of shopping is service. Thanks to everyone for coming out.

"We are all about commercial designs that empower a customer’s life”, Antony Parham, for IMPACT magazine's industry wide cover story on winning, by design. https://www.impactonnet.com/cov…/winnin g-by-design-6174.html

Exploring AR, VR, their potentials and how they will shape businesses, HK Chairman Jonathan Cummings will speak at Chief Digital Officer Hong Kong Summit 2018, October 25. Find out more: https://bit.ly/2QbQGsb
#AR #VR CDOTrends #technology #business

Three new project managers have joined the FITCH architectural team in Phoenix. Tiffani Norman, Patrick Stanley and Justin Slater will guide teams to align with client needs and ongoing Client programs.
"These individuals bring a wide range of architectural experience to FITCH that will elevate our already strong position in the retail, grocery and restaurant sectors,” said Rick Redpath, Managing Director, FITCH. https://bit.ly/2IpeghM

“When done right we get to experience something very different than just the typical basic product communication. We get to share a unique brand story. We get to smile.” Associate Design Director Brian Connell writes for The Brandberries on consumers influencing the latest package design trends. https://bit.ly/2OYllbD

Calling all Columbus, OH Creatives – join us for our next open studio on October 10th. We'll be talking with Zach Beebe, co-owner of the The Cut Columbus, about how demanding customers are evolving service today. We look forward to seeing you.