Fluid World

We have a fresh and dynamic approach to licensing and we represent brands that share our vision. #Pusheen #SupaStrikas #JourdanDunn #VirginGalactic

Fluid World acts as an intermediary between brand owners (licensors), manufacturers of product (licensees) and retailers across all segments to implement our brands in store. We work with brands to formulate logical, well thought out brand extension programmes as well as relevant localised marketing and experiential activity.

Fluid World offers a flexible, commercial and dynamic approach to the management and growth of brands. We are energetic, determined, well connected and above all passionate. With the right partners in the right retailers, we deliver genuine long-term revenue growth without diminishing brand equity. We offer strategic and effective brand, product and marketing solutions, whilst looking after brands as they extend into new areas, across all major product categories including Fashion and Accessories, Toys and Games, Stationery and Paperware, Home, Food and Beverage, Technology and Electricals and Publishing.

If you have a new property, brand or product that needs a dynamic and innovative agency to get it off the ground, or if you’re an established brand owner looking for an agency with a fresh approach to licensing, please get in touch.