Unique Modeling Agency

promoting a beautiful generation

Premier Model Management, established in 1986, is one of the world's top model agencies, representing some of the fashion industry's most successful faces.

Founded by prof michael smith, the London based agency has played a key role in discovering, nurturing and building the international careers of some of the world's biggest models. These include Naomi Campbell, Christy Turlington, Claudia Schiffer, Linda Evangelista, Cindy Crawford, Kirsty Hume, Katrin Thormann, Karmen Pedaru, Tao Okamoto, and Patricia Schmid.

The agency runs four divisions: Women, Men, Future Faces, Premier Division and Premier Special Booking . unique models's image and reputation has become synonymous with cutting edge editorial and setting new trends in the modelling industry. This specific division is a selection of high-end editorial, runway and campaign models such as Karmen Pedaru, Lara Mullen, Julia Nobis, Anais Mali, Ranya Mordanova, Hannah Holman, Bambi, Wang Xiao, Beegee, Bo Don, Jia Jing, and Anna J to name a few that regularly are booked onto some of the biggest and most sought after jobs in the industry such as Etro, Gucci, Proenza Schouler, Moschino, Balenciaga and Prada as of late.

The Men's Division is thriving with top male models like Chad White, Tony Ward, Henry Barnacle, Sebastian Sauvé, Baptiste Giabiconi, Ollie Edwards and Travis Davenport regularly booking high profile campaigns of Ralph Lauren, Dolce & Gabbana, Versace, Zara, H& M, Topman and Calvin Klein.

Premier Future Faces has a wealth of talent from across the globe. Our international scouts have discovered models including Lara Mullen, Leomie Anderson, India Farrell, Izzy Dean, Malaika Firth, Beegee, Kelly Mittendorf and Gabi Kravcenko

The Premier Special Bookings division has secured campaigns and other various jobs for Sophie Ellis-Bextor, Lisa Snowdon, Tallulah Harlech, Mary Charteris, Valentine Fillol-Cordier, Polly Bean, Darius Campbell, Rupert Evans, Julia Jamois and Lucy Liu to name a few and maintains a roster of international actors, TV presenters, artists and stars from the music and sports industry.

A dedicated team of highly experienced professionals have enabled Premier to sustain its success and dominate the fashion world for nearly three decades. In 2011 Premier appeared in the award winning Channel 4 documentary "The Model Agency"