About It'S Ideal Marketing Ltd
It's Ideal Marketing offers a unique solution for businesses that seek marketing advice and support but do not want to commit to a full time employee or marketing agency
It'S Ideal Marketing Ltd Description
It's Ideal Marketing Consultancy is owned and managed by Sarah Walker. We put the right team together for the project in hand.
Reviews
Happy Halloween all from It's Ideal
Making changes to your #website signals to customers that #yourbusiness is alive and well. If your #products, #services, #terms & #prices are likely to stay static for a long time, find other changes to make – add a few decorative touches reflecting the time of year, seasonal events like #bonfirenight or #Christmas, or a message wishing customers a happy #celebration!
Do you know where your business is heading? A key part of any #marketingstrategy is to have effective sales & #marketinggoals. Think #SMART: goals need to be Specific, Measureable, Achievable, Relevant to the growth of your business and Time bound, with deadlines! For more advice on how to build a #marketingplan centred on #SMARTgoals, please contact us, we can give bespoke advice tailored to the needs of your business! #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
Is your #brand recognisable? Are you consistent with the positioning of your logo, the fonts you use, your brand colours? Ensure all your #marketingmaterials & #clientcommunications say ‘This is me’ before anyone has even read your content - remember, continuity for your brand is paramount.
#Specialoffers are a great way to retain existing clients & win new ones, sell off old stock & promote new products & services. And there are lots of offers to choose from e.g. 10% off; buy one, get one free (#BOGOF); buy a bundle of goods or services for less than they’d cost individually. If you’d like advice on figuring out which offers will work best for you & your clients, and how to monitor their success, do get touch, we’d love to help! #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
In our #multimediaage, it benefits your business to keep all #channelsofcommunication open. Take a few moments to create an automatic #emailsignature with your name, business name, telephone number, email address, website address & if appropriate your street address, so people can easily respond to you by phone, online or in person.
#Sponsoringlocalevents is a great way of #advertising your products & services and communicating something of your company’s values. #Sportsteams, #theatregroups, #childrensactivities & #charities often depend on local businesses. Buy #advertisingspace, be known for supporting local events & see your company’s #goodwill go from strength to strength! Contact us if you’d like help securing #localsponsorshipdeals! #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
How you run your #business is in itself a means of #marketing: your #reputation goes before you. If you’re engaged in meetings or away from the office, set up an #outofoffice email reply and voicemail greeting to let people know. Also be aware of people messaging you or commenting on your social media posts and keep an eye on #googlereviews, #trustpilot and other similar sites to monitor what people are saying about your business.
I'm fortunate to have a small number of fairly large customers which means I talk to them several times a week, however, if you have a large client base it's unlikely you can reach out to them frequently. So when did you last communicate with them? Last week , last month, 3 months ago, 6 months? Longer? What could you be doing better? We'd love to help you communicate more effectively!
We like to apply the #winwin principle to #marketing. Why not give your clients #freebies bearing your #companydetails & #logo? The client is delighted to have a #freegift & you benefit from #freemarketing – who knows where your details & logo could end up? Choose items that are genuinely useful & likely to change hands or be seen by many, like pens, memo pads, mugs and bags! #brandedmerchandise #promotionalproducts #corporategifts
Does #networking fill you with trepidation: entering a room full of people & striking up conversations? If so, why not join a #localnetworkinggroup? They’re often more structured: regular meetings with members taking turns to contribute - a chance to get to know people over a longer period & forge meaningful #businessrelationships. And if there are no #networkinggroups in your area, create your own - we’d be happy to help you! #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
#Socialmedia encourages us to mark #anniversaries: #birthdays, friendships, work anniversaries. Why not do the same for your business? Remind clients that it’s a year since you introduced a #newproduct or #newservice, reflect on how well it’s done, how you’ve developed it & how much scope there is for #futuresuccess. It’s a simple way to #buildclientconfidence in your #business!
Tired of scouring #picturelibraries for #marketingmaterials? Tempted to take your own #photos? Be sure to check if it’s lawful to use them in #marketingcampaigns. For legal reasons, images of certain landmarks cannot be used in #advertisingmaterials. And photos where people can be identified are a form of #personaldata & protected by #dataprotectionlegislation. For advice on how best to illustrate your adverts, contact #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
Need help with your #marketingcampaign? #Brandedclothing is a great way of getting other people to #advertise for you! At this time of year, #fleecejackets are popular: have them printed or #embroidered with your #logo & encourage staff/clients to wear them far afield! We use @spworkwear when assisting our clients with embroidered clothing.
#Research #detectivework, #espionage, call it what you will: keeping a check on your competitors is vital. Look at the marketing methods they use, any new products they bring to market, check out their social media accounts and their #googleratings. A little time out of your day can save you money. For help in outwitting the competition, contact #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.ne
How well is your #marketing working? Do you ask new customers how they found out about your products and services? It’s often easy to overlook this when you’ve been in business a long time so please check with reception, pa’s or sales staff that they are doing this. A couple of quick questions can help to hone your #marketingactivity and #marketingbudget. Marketing isn’t about guesswork or using every conceivable platform available to you, so please test, measure and build upon what works!
How well do you #marketyourmarketingteam? Ensure colleagues throughout the business know who to contact & how, if they’re involved in an event that doubles as a #marketingopportunity. A visit in person, phone call or email from the #marketingteam to initiate communication is invaluable! Contact us for further #marketingsupport #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
Running short of ideas for #marketingthemes or #marketingevents? Why not grab a few from the calendar? Autumn & winter bring #Halloween, #GuyFawkesDay / #BonfireNight, #StAndrewsDay & US #Thanksgiving. Find more special dates on http://bit.ly/2NHUrEb , both UK & worldwide so you can appeal to #ukcustomers & #internationalcustomers!
How well do you #knowyourcustomers? Why do they buy from you, & what would encourage them to buy more? If you don’t know the answer, perhaps do a #customersurvey, online or in-store. Ask the right questions & you’ll get the #marketinginformation you need! For more advice, contact us at #ItsIdealMarketingLtd: Tel 07885 334875 sarahwalker@itsideal.net
Sarah and It's Ideal are absolutely fantastic. After just an hour of brainstorming we saw an increase in sales of £25,000 within 2 weeks just from 1 of her suggestions!
We are also now far more interactive with our customers dealing with their questions and quotes when before they would not have even made contact let alone ask a question.
Your business can't afford to NOT speak to It's Ideal - even the simplest ideas that can be overlooked have made dramatic changes to our business. Thanks for all your help and I look forward to our next meeting :)
Sarah and It's Ideal are absolutely fantastic. After just an hour of brainstorming we saw an increase in sales of £25,000 within 2 weeks just from 1 of her suggestions!
We are also now far more interactive with our customers dealing with their questions and quotes when before they would not have even made contact let alone ask a question.
Your business can't afford to NOT speak to It's Ideal - even the simplest ideas that can be overlooked have made dramatic changes to our business. Thanks for all your help and I look forward to our next meeting :)
Sarah and It's Ideal are absolutely fantastic. After just an hour of brainstorming we saw an increase in sales of £25,000 within 2 weeks just from 1 of her suggestions!
We are also now far more interactive with our customers dealing with their questions and quotes when before they would not have even made contact let alone ask a question.
Your business can't afford to NOT speak to It's Ideal - even the simplest ideas that can be overlooked have made dramatic changes to our business. Thanks for all your help and I look forward to our next meeting :)
Sarah and It's Ideal are absolutely fantastic. After just an hour of brainstorming we saw an increase in sales of £25,000 within 2 weeks just from 1 of her suggestions!
We are also now far more interactive with our customers dealing with their questions and quotes when before they would not have even made contact let alone ask a question.
Your business can't afford to NOT speak to It's Ideal - even the simplest ideas that can be overlooked have made dramatic changes to our business. Thanks for all your help and I look forward to our next meeting :)