Brand Calibre

It's the taking part that counts!
BC squad up for New Start Business of the Year Award for the WeDO Scotland Awards 2019 🏢🏆🎟️
Start ironing your socks gents, we've got a final in the crosshairs!

We tried to think about a good way to explain our approach to creating digital content. After a while we settled for this video 🤷‍♂️- Time to stock up on your metaphors 💯

One step forward, two steps back ❤️🏳️‍🌈❤️ #bruneiboycott

"Advertising has realised after 30 years it must shift back to entertainment and stop treating their consumers like demographics." - Ridley Scott
https://www.youtube.com/watch?v=1U4yK1ffH pE
#SUBMERGED

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WATCH NOW - In this real-life documentary, the Brand Calibre team set out to get to the bottom of the tragedy that has disturbed them for 3 horrifying months...
SUBMERGED - Watch the full release now:
https://www.youtube.com/watch?v=zIb9GteAH CQ
... ★★★★★ "Up-to-your-knees storytelling. Loch, stock, and four sunken propellers." - Gareth Malone
★★★★★“This was a harbinger for the waste that was to come.” It’s a seemingly flippant, throwaway comment from Steven Black. Brand Calibre’s elegant thriller documentary is seeded with such moments – images of impermanence, of inexplicable disappearance. You notice them more overtly on a second viewing, but even before this mesmerising mystery reveals itself, there’s a subliminal sense that nothing – or nobody – is as concrete as they seem.” - Ben Lowry
★★★★★ Made me think. As in “when will it end?” - Steven Black
★★★★★ "Emotions run high - until the battery fails." - Luke Yerbury
★★★★★ "Visually breathtaking, lots of fun with a hint of cheese! A must see." - Donna Kemley Hughes
★★★★★ "Ridiculous but enjoyable" - Jonno Golby
★★★★★ "A compelling short film that can be described as the Scottish encounter between David Lynch and Almodovar" - Carlos "Suerte" Galan-Diaz
★★★★★ "There’ll come a time in the future when I shan’t mind about this anymore, when I can look back and say quite peacefully and cheerfully how silly I was." - Theresa Dick
★☆☆☆☆ "Looks shite" - Kenny Donald
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"Up-to-your-knees storytelling. Loch, stock, and four sunken propellers." ★★★★★ - Gareth Malone
#SUBMERGED #6daystogo

Favourite photo from last night at the Ellevate Scotland event - See Ourselves as Others See Us.

With this amount of hot air being generated I think we could be giving Peak Scientific some serious competition! #gasgeneration https://www.peakscientific.com/

Digital Content Creation for Marketers: Calling all marketing professionals in and around Scotland - Brand Calibre is running a seminar on the 22nd January in Glasgow and we welcome you to come and join us.
Gain perspective on your own marketing and communications, ramp up your content output and tailor it to your specific market.
The session is aimed at those working in marketing within existing organisations who are looking to broaden their understanding of digital content ...creation for their business.
We're also lining up some guest speakers to come along too, details to follow once confirmed.
Event details: 22nd Jan 1pm - 4pm Clockwise Offices, Glasgow £20
Topics covered:
• The importance of your brand voice and how this affects your content style.
• Exploring the different social channels and what types of content are consumed there.
• Understanding your customers motivation towards your service and how this shapes your message.
• Defining your service offering and what your customers expect from you
• Understanding the different types of content to create for different stages in your customers buying journey.
Tickets: https://www.eventbrite.co.uk/e/brandscien ce-digital-content…
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A year in the life of the BC spotify account ~
Soul Position, Maya Jane Coles, The xx, Kendrick Lamar & Cocteau Twins taking the top 5 artists 🙌

Are you watching your films the right way, or the wrong way? Tom Cruise and Christopher McQuarrie (Director of Mission Impossible) explain why you should check your TV settings to make sure it's showing your films in the way the filmmakers intended.
A common setting on most new TV's; motion smoothing and interpolation makes the picture look 'super real', which is great for sports, documentaries and news, but some think it takes some of the fiction and magic out of feature fil...ms.
What do you think?
[Source https://twitter.com/TomCruise/status/1070 071781757616128]
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Stay safe this festive season folks 👍

Today is World Mental Health Day. We’re encouraging everyone to listen, not just to hear. And to say; there’s always someone who will listen to you. Verbalising how you feel about something is often a turning point in how you process your feelings.
It always helps. It helps to clarify your own perspective, and to frame your world through fresh eyes.
It's important that we recognise our friends’ and colleagues’ needs, and to have those conversations.
... So much in our lives starts with a conversation. Speaking with others and sharing our thoughts leads to the seeds of great ideas being allowed to grow and flourish.
Conversation is our greatest tool.
It’s who we are.
We created a series of films called 'Being Candid' centred around that very thought process because we understand the power of opening up and sharing.
So, how are you?
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WE ❤️ GLA
Glasgow is our home, and it was an honour to explore this wonderful city to find out what it brings to those studying the arts and humanities at the University of Glasgow. Thanks to the UofG College of Arts for giving us the opportunity.