Masi Alessandro

With over 30 yrs experience, I and my partners want to help any small-medium biz /charity to thrive in these tough times.

After over 30 years experience, I have learned to explore a business from the viewpoint of what the bosses want to achieve - not only in profitability and market share - but in style of service, branding of image and overall popular impact (or WOW factor).

Then I assess whether all the above are being best served - and if not - (in partnership with the bosses) refine all current business strategies (and perhaps try a few new ones) to get the best results possible.

Regardless of our initial vision of our business goals, we may find that market conditions change or evolve which we must be prepared to keep up with. Add to this the ever adapting use of social media and technology which can actually dramatically change how your business can best operate.

Even with all my extensive experience in several types of business in different countries, I have found that listening to your clients /customers can tell us a lot (after all, they pay the bills - so let's give them a listen! ). Using diplomacy and creativity, you will actually employ your client base to explore how you can serve (and thereby profit by) them!

This is where I (and my team's viewpoint) diplomatically work with you to identify challenges and mutually agree upon simple, efficient strategies to make your business brand, profits and future growth explode like fireworks!