Strategic Marketing

Strategic Marketing delivers a comprehensive range of research services to both public and private sectors. Our main areas of expertise are: 1. Evaluation of programmes and marketing activities2. Customer satisfaction research3. Employee surveys4. Specific market sector investigative research5. Communications effectiveness6. Key partner and stakeholder consultations7. Awareness and perceptions research8. Company and competitor analysis9. Database and directory building10. Labour market and skills studies11. New product or service development12. Inward investment researchUnderstanding our client's business is central to the way we approach research. We place considerable emphasis on working with clients to fully understand why research is required and what business decisions are to be made before agreeing research objectives and methodologies. Our reports are clear and concise and designed specifically to improve decision making. Our core expertise is in the following research techniques: 1. Quantitative - telephone, (business and consumer) face-to-face (primarily business), postal (business and consumer)2. Qualitative - focus groups, depth interviewing3. Online methodologies - email, web based4. Desk research using Internet, literature searches, trade directories and other sources
Social Link - Linkedin: http://www. linkedin.com/company /strategic-marketing_4
Employee Count: 12
Keywords: market research