Iffat'S Rung Collection

Pakistan's Location: Punjab, Lahore Model Town

Iffat's Rung Collection originates from Lahore, Pakistan but now we are also available in London.

Iffat's Rung Collection Ltd originates from Pakistan. We now have the pleasure of introducing our designer collection to the UK. Check out our unique colllection on Facebook today. . .

The Beginning

As a child growing up in my home town Lahore, I was always surrounded by the influences of the dancing fabrics and ostentatious colours amidst the narrow roads. Here many tailors and fabric wholesales would start their long hot days selling women of all callibres and walks of life. Shoppers, wives, children, designers from all our neighbouring towns, all in search of one thing: a niche product.

My mother, Iffat was the business when it came to knowing and understanding fabric and design. With her ability to touch a piece of fabric and just know what type of silk or cotton it was and which family it derived from was fascinating to all that knew her. My mother would be the sole designer and seamstress for all mine and my sisters outfits, from our very first birthday to the present day, all her clothes incorporated the most important factors any lady would want, a garment so unique in its fit, hand crafted embellishments and fabric choice.

The Present

From the gems produced by my mothers hands, I have brought my inspiration to London, demonstrating the true art of fabric and jewels, appealing to every woman, working one to one with clients and creating truly bespoke pieces worthy of any occasion. As well as Pakistan we currently supply clients as far away as Canada, US, Kenya, and now London.

Almost all beautifully tailored outfits use materials from my home in Lahore. Living in London showed me that fashion appreciates a western cut and finish. My company ethos is the notion of East meets West. My dresses can be warn from anywhere to an Asian wedding function and to something which say seem worlds apart like a charity ball. I have crafted many different attires for many different events all with one thing in common; eastern materials and embellishments with a western cut.

At Rung Collection we specialise in quality of fabrics as well as customisation of fit, this is not just made to measure. Not only is the garment we produce for you made to fit you, it also incorporates the right materials for the fit and design you desire.

Ever looked at a beautiful gown by a designer and wished you could tweak the arms or shorten the trail? Whatever you find that you absolutely adore we can recreate it for you and in addition we have a professional team devoted to sewing each and every stone, jewel, pearl embellishment (of your choice) by hand. No design is too elaborate or too simple for us. The art is in the appreciation of the design and fit, making it truly exclusive.